Evaluation of ethical aspects in agrifood technology design and development

We help you integrate ethical aspects into your product or service by considering human values throughout the design and development process. This proactive approach helps our clients deliver solutions that are not only effective but also socially and ethically sustainable.

We use different methods to guide the systematic and comprehensive integration of ethical values into technological designs. Some of the more prominent ones include stakeholder analysis, which identifies direct and indirect stakeholders affected by a system, and participatory design, which involves stakeholders in the design process to ensure their values are considered. Ethnographic methods and value-orientated interviews provide in-depth insights into how values are experienced in real-world contexts. At the same time, Value Scenarios and Envisioning Cards help explore future implications of design choices. Methods like Value Tensions address conflicts between competing values, and Reflective Equilibrium helps balance them through iterative reflection. Heuristic evaluation adapts usability assessments to gauge how well values are supported in practice.

We can customise the evaluation to your needs. Contact us for further details.